How It Works – Digital Advertising in Pretoria East
June 21, 2017

How It Works

Above are just some examples of a few of our customers adverts and how they look and display on the screens.

We are an electronic advertising company with 12 x 32″ LCD screens in doctor’s waiting areas where the ads are screened continuously throughout the day while the practice is open. On average this is from 08:00 – 17:00 on weekdays and 08:00 – 12:00 on most Saturdays in each practice.

Why doctor’s rooms? Well patients normally wait on average for 45 minutes before the doctor will see them.

Your advert will run for 20 seconds every 20 minutes. The reason for this cycle is that the patient normally arrives 15 minutes early and then the doctor runs 30 minutes late, so they sit for 45 minutes, meaning your advert should show twice while everyone is in the waiting room.

The TV system has a PC which is housed behind the screen. If the power fails then computers will start up again when the power returns. There is no need for anyone to do this manually.

The benefits of Doctor’s TV Ads:

  • Affordability on 6 screens: Only R650 per month on a 6 month contract. This works out to be R3900 in total. We are currently offering a 20% Discount Special until the 30 September 2020 of R3120  for the full 6 months if paid in full in months 1 and 2.
  • Affordability on 12 screens: Only R1300 per month on a 6 month contract. This works out to be R7800 in total. We are currently offering a 25% Discount Special until the 30 September 2020 of R5850 for the full 6 months if paid in full in months 1 and 2.
  • We are a member of FASA (Franchise Association of South Africa) which means we are checked for quality business practice on a regular basis.
  • Captive audience – the patients have nothing to do in the waiting rooms except to watch the adverts.
  • Audience with a disposable income – the ads are in the doctor’s practices where the patients either have medical aids or can pay for the consultation in cash. This is the type of market you would need to be looking at.
  • Each advert is front page and in full colour – your 20 seconds is just about your advert. The page is not shared with anyone else.
  • Adverts can be updated on a monthly basis at no extra cost.
  • Your advert will potentially be seen by 25000 – 35000 people per month across the 12 TV screens that we have positioned across Pretoria East.

Please contact us by submitting your details below: